Abryanz Franchise brings you 2017’s Abryanz Style and Fashion Awards (ASFAs); the annual continental celebration of Fashion and Style held in Uganda; under this year’s theme “The Fashion Takeover”.

This year’s Abryanz Style and Fashion Awards are set to take place on the 8th of December at the Kampala Serena Hotel courtesy of CIROC the luxurious ultra-premium vodka in association with Kampala Capital City Authority (KCCA), Bell lager and NTV Uganda. The show will be produced and directed by David Tlale from South Africa, Front of House Production from Kenya, together with Fenon Events and the ASFA team supported by MNT Consult.

The event has in its existence attracted some of the most prolific designers and entertainers in past editions from South Africa, Nigeria, Kenya, Tanzania, Namibia and Zimbabwe. As a build up to the awards, the event is already gearing up to host a star studded line up of fashion leaders from across the continent. Further to this event partner Bell lager will bring to the ASFAs the “Bell Jamz Experience”; the best of entertainment from Uganda and across Africa.

Under the theme “The Fashion Takeover”, this years awards aim to recognize and reward outstanding personalities in the fashion industry who have impacted Uganda and Africa through excellence and creativity. In addition, they seek to bring to light the entrepreneurial and business aspect of the fashion industry that can be explored by the youth to better their lives and contribute positively to the economic growth of Uganda. Thus contributing to solving the ever-growing problem of unemployment in the wider East Africa.

Speaking on the launch, the ASFAs Founder Brian Ahumuza said, “As Abryanz Style and Fashion Awards return for the fifth edition now, we are so glad and excited that an idea that started five years ago has grown in bounds! We are now able to celebrate our African stylists and designers breaking barriers in the fashion industry,” adding “This year, the event is going to be bigger and will be featuring fashion icons from all over the continent, like never before.”

The awards have even introduced two new categories: Fashion Entrepreneur of the year Uganda and Fashion Entrepreneur Africa for individuals who have shown outstanding commercial success in their businesses and or personal brands.

As if that wasn’t enough, there will be an added bonus as a show of support to the youth and aspiring fashion entrepreneurs, the ASFA team is organizing an inaugural ASFA Business workshop that will take place in November at the Kampala Serena, aimed at empowering the youth with skills and knowledge of how to turn their passion into meaningful businesses and profit making ventures. This workshop will be free for all and will have a panel of personalities with success stories in the Fashion Industry, financial institutions and other stakeholders ready to educate and equip the youth.